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Twitter Acquires Summize, Users See Light

Started by Sid Yadav · 11 months ago

With chatter dating back to last Friday, the news was made official today — Twitter has acquired Summize, an interactive search tool which piggy backs on the Twitter API launched a couple months ago. For Twitter, this will mean an replacement for its underwhelming search tool, which has started to take shape.
While Twitter makes for a great ... Continue reading »

5 comments

konterkariert
11 months ago

This aquisition makes perfect sense.

Twitter combined with the sentiment analysis technology of Summize is turning Twitter into a gold mine for Web Data Mining and Web Monitoring for global corporations.

Or Twitter could hyper target their ads to Twitter Messages with positive feelings about products, leaving out negative sentiments related to companies and their goods.

Read more here in my blog post concerning this deal:

http://konterkariert.tumblr.com/post/42355329/t...

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Sid Yadav
11 months ago

I've always thought Twitter's had a great opportunity in data mining. Essentially, they know what people are thinking right now -- at this minute. And the best thing of all: their 'test audience' OPTS to give them data, and keeps growing and growing and growing.

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Social Marketing Journal
11 months ago

This is great to see!! Looking forward to Twitter reaching their maximum potential.

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thedrunkcanuck
11 months ago

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5 months ago

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Twitter Acquires Summize, Users See Light

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